Lunker City Slug-Go Lures

Prepare to fish one of the most legendary soft plastics ever made with the Lunker City Slug-Go. Designed to mimic an injured baitfish, the Slug-Go’s erratic darting action triggers aggressive strikes from bass, stripers, redfish, and other predatory species in both fresh and saltwater.

Versatile Action and Presentation

The slender profile and flexible body allow for a wide range of rigging options—from weightless Texas rigs to weighted hooks, Carolina rigs, or jig heads. Fished with sharp twitches of the rod tip, the Slug-Go glides, darts, and pauses like a fleeing baitfish, making it an irresistible target for ambush predators.

Built for Realistic Movement and Durability

Each Slug-Go is molded from premium soft plastic that balances lifelike motion with strength to withstand multiple strikes. Its streamlined shape produces a natural fall rate, while the subtle tail kick adds flash and vibration even on the slowest retrieves.

Available in Proven Sizes and Colors

Best used on large predators, the 9" Slug-Go is available in a variety of colors such as Alewife, Arkansas Shiner, and Albino Shad—each formulated to command a fish's attention. These classic patterns remain go-to choices for anglers chasing everything from trophy largemouth to inshore stripers.

A Timeless Fish-Catching Design

Since its introduction, the Slug-Go has earned its reputation as one of the most effective and versatile soft jerkbaits ever created. Whether you’re skipping it under docks, twitching it over grass, or drifting it through current, this lure delivers consistent, explosive results.